If you’ve heard it once, you’ve heard it a thousand times. From business, to sports, to politics, relationships, money, and success — “fake it until you make it.”
Pretend like you’re already there, and you’ll eventually get there. Spend like you’re a champion, and you’ll end up wealthy enough to be a champion.
It’s all a lie.
A good lie. A believable lie. A lie you desperately want to believe. But it’s still a lie. A sham. A horrific mistake that will cripple your entire life.
Being a fake doesn’t make you smarter, faster, more relatable, better positioned in business, or ready to conquer the world.
Being a fake just makes you a loser.
There are no two ways about it.
1. Being a fake makes you poor.
Instead of developing the discipline you need to save money and make smart investment choices, you are content to max out another credit card and over-pay for a vehicle you don’t really need — all in the name of pretending like you know what you’re doing.
You’re just guaranteeing that you’ll never actually end up being somebody.
2. Being a fake makes you dumb.
Instead of listening to smart people and developing valuable relationships, you’re busy pretending like you know everything — belching out random bits of knowledge instead of being vulnerable enough to seek wise counsel and execute great ideas from people who’ve already been there.
No one likes to help somebody who pretends like they have it all figured out already.
3. Being a fake makes you lazy.
Instead of working hard enough to get the results you deserve, you’re all too willing to invest in “get rich quick” schemes and strategies that don’t involve you having to do much. You’re all too quick to talk about how smart you are and how smart your plan is, but your behavior is killing any chance you have of actually being successful.
Winners aren’t lazy. There’s never been a champion who reached the pinnacle of success by avoiding hard work.
You can’t fake success.
You can’t fake that. You can’t fake kindness or compassion, caring more or learning from your mistakes.
You can’t fake the will to win.
You can’t fake massive amounts of effort, humility, or an insatiable appetite for learning.
You can, however, fake your way into losing.
You can fake your way into bankruptcy. You can fake your way into being fired or leading a company that never grows.
Faking it makes you miserable, poor, and humiliated — the sort of last ditch strategy you try right before you admit out loud that you’ve just given up.
Stop faking it. Start making it.